Industry expertise

The order management system for wine and spirits brands

Craft a top shelf customer experience.

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Wine and spirits brands powered by Deck Commerce

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Distill your order management processes

Increase order size and customer lifetime value through omni-powered fulfillment including curbside pickup and local home delivery.
Fulfill orders in the most efficient and cost-effective way for both your customer and your bottom line via smart order routing.
Accept backorders for popular out-of-stock products and highlight on the storefront when it’s expected to be back in stock.
Offer advanced customer experiences such as digital and physical gift cards.

Why an OMS is critical for wine and spirits brands

While “normalized,” selling wine and spirits directly to the consumer has a lot of complexities, with compliance being the main headache for retailers. What are the laws for each state? Is curbside and local delivery an option? That’s why it’s imperative for wine and spirits brands to have a built-for-purpose order management system that can automate those important, but time-consuming processes.

23%

of all US wine sales are DTC

$3B

projected global alcoholic drinks market size by 2030

The D2C wine and spirits market is ripe for the harvest

The year 2020 was a game-changer for the wine and spirits industry. Direct to consumer commerce, something that used to be extremely difficult (or illegal) to do, suddenly became an “essential business” activity. Curbside pickup and local delivery became a lifeline to wine and spirits brands as digitally-native consumers started finding their favorite vintages online vs heading to their local retail store.

The pandemic normalized wine and spirits home delivery. Now consumers expect the same level of customer experience when they are shopping for wine as when they are shopping for any other item online.

With wine now being legal to ship to almost every state, retailers must rethink their retail strategy and place more of an emphasis on direct-to-consumer channels. But to be successful at direct-to-consumer commerce, brands need the right technology in place to create those coveted customer experiences.

That’s where we come in.

Looking to implement curbside pickup or local home delivery? You're in luck! Deck Commerce has prebuilt workflows built for and trusted by high-volume omnichannel retailers, so you don't have to "DIY." Feel confident you're implementing a scalable solution both your internal teams and customers will love.

Have headaches dropshipping for a third-party retailer? With Deck Commerce, brands can leverage smart routing workflows that increase fulfillment margins, centralize all orders, and automate channel-based compliance & fulfillment rules (fill or kill, packing requirements, etc.)

Dropping a new vintage and want to leverage preorders? With Deck Commerce you can configure automated workflows for preorders and backorders that actually work for your business and don't wreck your inventory levels.

How an OMS creates more "Happy Paths" for ecommerce alchohol retailers

Why wine and spirit companies are choosing Deck Commerce

Unmatched expertise

We’ve helped footwear brands optimize their ecommerce operations for over 20 years, with tried-and-true capabilities built into our product.

Comprehensive native capabilities

Rather than customize to demise, our out-of-the box SaaS product covers footwear order management from start to finish.

Extensible platform

Deck Commerce is both front and back-end system agnostic with 75+ prebuilt integrations, making it easy to swap, add, or remove any tech as your brand grows.

Ready to enhance the flavor profile of your order management processes?

Get in touch with our team to see how we can help.

Request a demo