Industry expertise

The order management system for home improvement and tool brands

Your order management shouldn't be DIY.

Request a demo

Touch up your order management processes

Prevent customer frustration by telling customers what products you have available for purchase, whether online or in the store.
Increase order size and customer lifetime value through omni-powered fulfillment including curbside pickup and local home delivery.
Fulfill orders in the most efficient and cost-effective way for both your customer and your bottom line via smart order routing.
Aggregate all inventory from multiple systems or selling channels into one central source of truth for full visibility.

Why an OMS is critical for home improvement brands

One challenge that comes with expanding into D2C channels is managing the entire customer experience, from storefront to front door. From having a central view of available to sell inventory, to fulfilling orders in the most cost-effective way. With consumer expectations becoming more complex, it’s important for home improvement brands to have a built-for-purpose order management system that’s agile enough to tackle any new opportunity that comes their way.

22.3%

of home improvement sales are done online

88%

of consumers prefer to buy directly from a brand

DTC takes the home improvement and tools industry to the next level

The home improvement, tools, and overall DIY market has undergone a major digital transformation in recent years. What started as a temporary surge has become a lasting shift in consumer behavior. A majority of Americans continue to take on home improvement projects, with DIY activity remaining strong across generations. App downloads for major brands like Home Depot, Lowe’s, Menards, and Wayfair saw a 70% year-over-year spike during the early digital shift, and those channels remain critical for customer engagement today. Stanley Black & Decker has reported double-digit sales growth and continues to invest heavily in digital and direct-to-consumer strategies. As shoppers increasingly rely on digital tools and ecommerce to plan and purchase, home improvement brands must adapt quickly or risk being left in the sawdust.

In the US, direct-to-consumer (DTC) ecommerce sales have grown over 45% year over year, and over 88% of buyers now say they prefer to purchase directly from a brand instead of a distributor. This preference is especially strong in the tools and home improvement sector. Even in the face of economic uncertainty, the market is expected to remain steady, as consumers opt for DIY solutions to save on labor costs

But to succeed in direct-to-consumer commerce, brands need the right technology in place to deliver the frictionless, shopper-friendly experiences today’s customers expect.

That’s where we come in.

Are returns an ongoing "manual" struggle for customer service?

With Deck Commerce, you can automate returns workflows to reduce the time your team spends updating payment, inventory, and customer communication, giving your customers a reliable experience every time.

Looking to implement BOPIS, BORIS, or Ship-from-Store? You're in luck! Deck Commerce has prebuilt workflows built for and trusted by high-volume omnichannel retailers, so you don't have to "DIY." Feel confident you're implementing a scalable solution both your internal teams and customers will love.

Have headaches dropshipping for a third-party retailer? With Deck Commerce, brands can leverage smart routing workflows that increase fulfillment margins, centralize all orders, and automate channel-based compliance & fulfillment rules (fill or kill, packing requirements, etc.)

Dropping a new item and want to leverage preorders? With Deck Commerce you can configure automated workflows for preorders and backorders that actually work for your business and don't wreck your inventory levels.

Do your customers know *exactly* where their order is in the fulfillment process? With Deck Commerce, brands have real-time visibility into where an order is in the fulfillment process and triggers actions outside of our system to make sure your customers have what they need, when they need it, like order status, shipment notifications, initiate returns, payment capture, SMS notifications, and more!

Expanding into new global markets? With Deck Commerce, brands can sell anywhere in the world with an OMS built to handle multiple currencies, languages, & geo-specific workflows. Tap into new markets and grow your brand globally.

How an OMS creates more "Happy Paths"

Why home improvement brands are choosing Deck Commerce

Unmatched expertise

We’ve helped footwear brands optimize their ecommerce operations for over 20 years, with tried-and-true capabilities built into our product.

Comprehensive native capabilities

Rather than customize to demise, our out-of-the box SaaS product covers footwear order management from start to finish.

Extensible platform

Deck Commerce is both front and back-end system agnostic with 75+ prebuilt integrations, making it easy to swap, add, or remove any tech as your brand grows.

Ready to build up your order management processes?

Get in touch with our team to see how we can help.

Request a demo